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uplighting for events

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Weak search conversion (1.1%) — this niche doesn't clear our bar today.

Market size 28Growth 29Conversion 14Competition 81Returns 20Price range 22Avg price 78Brand share 86Review moat 67Quality gap 55

Brand share

Great49%

top-5 brand share — no brand owns this niche

Competition

Great34%

top-5 click share — an open shelf

Avg price

Great$91.40

avg listing price — sweet spot $15–$100

Review moat

Good809.74

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Okay+2.9%

90-day search growth — must beat 0% to launch

Market size

Okay$118K

$118K/yr · 116K searches

Price range

Bad$19.33–$390.48

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Bad6.3%

return rate — above 5% kills the launch gate

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

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