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underground water leak detector
Skip itPrices mostly outside the sweet spot ($12.72–$1972.07) — this niche doesn't clear our bar today.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Review moat
Great474.5avg incumbent reviews — the moat a new listing must climb
Brand share
Good64%top-5 brand share — brands hold most of the demand
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Market size
Good$287K$287K/yr · 114K searches
Returns
Bad7.2%return rate — above 5% kills the launch gate
Growth
Bad-24.8%90-day search growth — must beat 0% to launch
Avg price
Bad$433.27avg listing price — sweet spot $15–$100
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Price range
Bad$12.72–$1972.07cheapest to priciest tracked listing — scored on the share inside $15–$100