46
ufo lamp
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Avg price
Incredible$45.68avg listing price — sweet spot $15–$100
Review moat
Great119.07avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great59%top-5 brand share — no brand owns this niche
Price range
Good$9.76–$133.26cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.8%return rate — above 5% kills the launch gate
Growth
Bad-10.1%90-day search growth — must beat 0% to launch
Market size
Bad$24K$24K/yr · 125K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand