53
tweaker screwdriver
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Avg price
Great$22.15avg listing price — sweet spot $15–$100
Price range
Great$6.15–$49.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.1%search→purchase rate — share of searches ending in a sale
Market size
Good$472K$472K/yr · 298K searches
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,084.19avg incumbent reviews — the moat a new listing must climb
Growth
Okay+9.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad98%top-5 brand share — brand-locked demand