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turkish floor lamp
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Review moat
Great162.36avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Returns
Good2.3%return rate — above 5% kills the launch gate
Brand share
Good66%top-5 brand share — brands hold most of the demand
Avg price
Good$160.89avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$36.76–$296.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$59K$59K/yr · 146K searches
Growth
Bad-22.0%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale