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Worth a lookShows a sweet-spot price point ($22.72 avg), but soft demand (-2.5% this quarter) keeps it on the watch list.
Avg price
Great$22.72avg listing price — sweet spot $15–$100
Price range
Great$8.85–$64.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$970K$970K/yr · 916K searches
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Returns
Okay4.3%return rate — above 5% kills the launch gate
Review moat
Bad4,319.95avg incumbent reviews — the moat a new listing must climb
Growth
Bad-2.5%90-day search growth — must beat 0% to launch