51
tarp tie downs
Worth a lookShows no brand lock-in (top 5 brands take 50% of clicks), but a small market ($57K/yr) keeps it on the watch list.
Brand share
Great50%top-5 brand share — no brand owns this niche
Returns
Great1.7%return rate — above 5% kills the launch gate
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good$13.23avg listing price — sweet spot $15–$100
Price range
Good$6.52–$25.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,854.46avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+4.0%90-day search growth — must beat 0% to launch
Market size
Bad$57K$57K/yr · 65K searches
Signals No Dominant Brand