43
tack hammer
Skip itA concentrated shelf (top 5 take 83% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Avg price
Great$20.20avg listing price — sweet spot $15–$100
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Price range
Great$6.42–$54.71cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,898.4avg incumbent reviews — the moat a new listing must climb
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-3.9%90-day search growth — must beat 0% to launch
Market size
Bad$82K$82K/yr · 44K searches
Competition
Bad83%top-5 click share — a locked-up shelf