51
stubby screwdriver
Worth a lookShows low returns (1.2%), but strong incumbent ratings (4.7★) keeps it on the watch list.
Returns
Great1.2%return rate — above 5% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Price range
Good$5.19–$34.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.40avg listing price — sweet spot $15–$100
Market size
Good$349K$349K/yr · 268K searches
Review moat
Okay1,762.15avg incumbent reviews — the moat a new listing must climb
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+4.2%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality