45
sterile surgical gloves
Skip itBrand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great10.6%search→purchase rate — share of searches ending in a sale
Price range
Great$7.29–$45.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.61avg listing price — sweet spot $15–$100
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Okay$124K$124K/yr · 75K searches
Growth
Bad-0.4%90-day search growth — must beat 0% to launch
Review moat
Bad12,535avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Brand share
Bad93%top-5 brand share — brand-locked demand