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stained glass light bulb
Skip itSoft demand (-31.1% this quarter) — this niche doesn't clear our bar today.
Review moat
Great216.33avg incumbent reviews — the moat a new listing must climb
Avg price
Great$18.98avg listing price — sweet spot $15–$100
Returns
Great1.9%return rate — above 5% kills the launch gate
Price range
Great$10.77–$28.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$177K$177K/yr · 261K searches
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-31.1%90-day search growth — must beat 0% to launch
Signals Low Review Barrier