30
spt2 wire
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$38.42avg listing price — sweet spot $15–$100
Review moat
Great115.67avg incumbent reviews — the moat a new listing must climb
Price range
Great$16.17–$110.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Competition
Bad71%top-5 click share — a locked-up shelf
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad5.9%return rate — above 5% kills the launch gate
Growth
Bad-14.4%90-day search growth — must beat 0% to launch
Market size
Bad$50K$50K/yr · 40K searches
Brand share
Bad100%top-5 brand share — brand-locked demand