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33

spt2 vampire plug

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A small market ($13K/yr) — this niche doesn't clear our bar today.

Market size 3Growth 28Conversion 56Competition 15Returns 41Price range 70Avg price 85Brand share 25Review moat 98Quality gap 14

Review moat

Incredible38.43

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$18.98

avg listing price — sweet spot $15–$100

Price range

Good$10.90–$24.58

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.8%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Growth

Okay+2.7%

90-day search growth — must beat 0% to launch

Brand share

Bad90%

top-5 brand share — brand-locked demand

Competition

Bad83%

top-5 click share — a locked-up shelf

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Market size

Bad$13K

$13K/yr · 15K searches

Products