68
solar tiki torches with flickering flame
Worth a lookShows a sweet-spot price point ($41.69 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$41.69avg listing price — sweet spot $15–$100
Growth
Great+81.5%90-day search growth — must beat 0% to launch
Brand share
Great52%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Returns
Good2.1%return rate — above 5% kills the launch gate
Market size
Good$741K$741K/yr · 679K searches
Price range
Good$19.28–$145.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,024.74avg incumbent reviews — the moat a new listing must climb