35
smart switch 2 gang
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$23.43avg listing price — sweet spot $15–$100
Price range
Incredible$19.32–$29.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Good676.2avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-1.9%90-day search growth — must beat 0% to launch
Competition
Bad82%top-5 click share — a locked-up shelf
Market size
Bad$54K$54K/yr · 64K searches
Brand share
Bad97%top-5 brand share — brand-locked demand
Returns
Bad9.8%return rate — above 5% kills the launch gate
Signals High Returns