60
small tarp
Worth a lookShows searches that convert (9.5% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Competition
Great38%top-5 click share — an open shelf
Returns
Good2.2%return rate — above 5% kills the launch gate
Growth
Good+40.2%90-day search growth — must beat 0% to launch
Price range
Good$6.09–$29.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Avg price
Good$12.05avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$206K$206K/yr · 181K searches
Review moat
Okay2,847.43avg incumbent reviews — the moat a new listing must climb