47
small sink
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Review moat
Great145.16avg incumbent reviews — the moat a new listing must climb
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Great34%top-5 click share — an open shelf
Avg price
Good$102.59avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Okay4.2%return rate — above 5% kills the launch gate
Market size
Okay$118K$118K/yr · 174K searches
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Price range
Bad$34.09–$308.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale