49
skull lights
Skip itA small market ($6K/yr) — this niche doesn't clear our bar today.
Review moat
Great132.55avg incumbent reviews — the moat a new listing must climb
Brand share
Great49%top-5 brand share — no brand owns this niche
Avg price
Great$17.35avg listing price — sweet spot $15–$100
Price range
Great$6.77–$49.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Growth
Okay+17.3%90-day search growth — must beat 0% to launch
Returns
Okay4.5%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$6K$6K/yr · 47K searches