45
single bulb light cord
Skip itSoft demand (-17.9% this quarter) — this niche doesn't clear our bar today.
Price range
Great$5.61–$105.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.6%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.88avg listing price — sweet spot $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,254.36avg incumbent reviews — the moat a new listing must climb
Brand share
Good72%top-5 brand share — brands hold most of the demand
Returns
Okay3.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$79K$79K/yr · 65K searches
Growth
Bad-17.9%90-day search growth — must beat 0% to launch
Signals No Dominant Brand