38
service wrench set
Skip itSoft demand (-23.5% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great263.06avg incumbent reviews — the moat a new listing must climb
Avg price
Great$92.53avg listing price — sweet spot $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Price range
Okay$15.27–$325.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$79K$79K/yr · 67K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-23.5%90-day search growth — must beat 0% to launch
Signals High Price