40
sds max hammer drill
Skip itPrices mostly outside the sweet spot ($28.47–$1130.56) — this niche doesn't clear our bar today.
Review moat
Good574.58avg incumbent reviews — the moat a new listing must climb
Market size
Good$382K$382K/yr · 62K searches
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.9%return rate — above 5% kills the launch gate
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Avg price
Okay$276.09avg listing price — sweet spot $15–$100
Growth
Okay+2.8%90-day search growth — must beat 0% to launch
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Price range
Bad$28.47–$1130.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price