52
screw holding screwdriver
Worth a lookShows a sweet-spot price point ($52.62 avg), but weak search conversion (1.1%) keeps it on the watch list.
Avg price
Great$52.62avg listing price — sweet spot $15–$100
Competition
Great26%top-5 click share — an open shelf
Brand share
Great47%top-5 brand share — no brand owns this niche
Returns
Great2.0%return rate — above 5% kills the launch gate
Market size
Okay$275K$275K/yr · 458K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,198.91avg incumbent reviews — the moat a new listing must climb
Price range
Bad$4.90–$408.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale