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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 53Growth 27Conversion 97Competition 5Returns 19Price range 95Avg price 95Brand share 0Review moat 74Quality gap 60

Conversion

Incredible14.5%

search→purchase rate — share of searches ending in a sale

Avg price

Incredible$31.78

avg listing price — sweet spot $15–$100

Price range

Incredible$19.16–$55.67

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good529.14

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good$355K

$355K/yr · 77K searches

Growth

Okay+1.3%

90-day search growth — must beat 0% to launch

Returns

Bad6.8%

return rate — above 5% kills the launch gate

Competition

Bad94%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

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