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roof patch
Worth a lookShows low returns (1.1%), but a small market ($81K/yr) keeps it on the watch list.
Returns
Great1.1%return rate — above 5% kills the launch gate
Avg price
Great$18.58avg listing price — sweet spot $15–$100
Price range
Great$3.31–$68.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Growth
Good+20.6%90-day search growth — must beat 0% to launch
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,588.6avg incumbent reviews — the moat a new listing must climb
Market size
Bad$81K$81K/yr · 103K searches