47
ro booster pump
Skip itSoft demand (-24.3% this quarter) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Review moat
Great182.88avg incumbent reviews — the moat a new listing must climb
Avg price
Good$110.67avg listing price — sweet spot $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Brand share
Good67%top-5 brand share — brands hold most of the demand
Market size
Okay$165K$165K/yr · 55K searches
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Returns
Bad8.0%return rate — above 5% kills the launch gate
Growth
Bad-24.3%90-day search growth — must beat 0% to launch
Price range
Bad$58.02–$369.61cheapest to priciest tracked listing — scored on the share inside $15–$100