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Worth a look

Shows low returns (0.3%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Market size 79Growth 25Conversion 88Competition 46Returns 99Price range 82Avg price 95Brand share 0Review moat 37Quality gap 20

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Avg price

Incredible$29.37

avg listing price — sweet spot $15–$100

Conversion

Great10.2%

search→purchase rate — share of searches ending in a sale

Price range

Great$6.74–$108.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great$1.1M

$1.1M/yr · 371K searches

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,784.27

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-0.6%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Brand share

Bad100%

top-5 brand share — brand-locked demand

Search terms