44
rectangle lamp shade
Skip itHigh returns (11.1%) — this niche doesn't clear our bar today.
Avg price
Incredible$34.23avg listing price — sweet spot $15–$100
Price range
Incredible$16.04–$66.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great151.46avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Growth
Bad-4.7%90-day search growth — must beat 0% to launch
Market size
Bad$72K$72K/yr · 188K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Returns
Bad11.1%return rate — above 5% kills the launch gate
Signals High Returns