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range hood light bulbs
Worth a lookShows searches that convert (9.1% search→purchase), but soft demand (-10.3% this quarter) keeps it on the watch list.
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Returns
Good2.1%return rate — above 5% kills the launch gate
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Price range
Good$6.01–$26.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$245K$245K/yr · 239K searches
Avg price
Okay$11.25avg listing price — sweet spot $15–$100
Review moat
Okay2,468avg incumbent reviews — the moat a new listing must climb
Growth
Bad-10.3%90-day search growth — must beat 0% to launch
Signals No Dominant Brand