58
pump for 5 gallon water bottle
Worth a lookShows low returns (1.8%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Price range
Great$5.03–$47.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$13.99avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good69%top-5 brand share — brands hold most of the demand
Growth
Good+29.3%90-day search growth — must beat 0% to launch
Market size
Okay$260K$260K/yr · 250K searches
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Review moat
Bad5,854.18avg incumbent reviews — the moat a new listing must climb