50
puff hide smoke fan
Worth a lookShows low returns (0.5%), but soft demand (-17.9% this quarter) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Avg price
Incredible$25.85avg listing price — sweet spot $15–$100
Price range
Good$5.16–$41.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,030.06avg incumbent reviews — the moat a new listing must climb
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Brand share
Bad90%top-5 brand share — brand-locked demand
Market size
Bad$88K$88K/yr · 55K searches
Growth
Bad-17.9%90-day search growth — must beat 0% to launch
Signals Quality Gap