45
porch screen
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Incredible$44.98avg listing price — sweet spot $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Growth
Good+54.9%90-day search growth — must beat 0% to launch
Returns
Good2.7%return rate — above 5% kills the launch gate
Price range
Good$7.97–$161.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad10,495.96avg incumbent reviews — the moat a new listing must climb
Market size
Bad$60K$60K/yr · 277K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale