55
pocket door hardware
Worth a lookShows a sweet-spot price point ($25.34 avg), but soft demand (-9.0% this quarter) keeps it on the watch list.
Avg price
Incredible$25.34avg listing price — sweet spot $15–$100
Price range
Great$8.79–$72.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Great$1.0M$1.0M/yr · 1000K searches
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Review moat
Good1,339.31avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.5%return rate — above 5% kills the launch gate
Growth
Bad-9.0%90-day search growth — must beat 0% to launch