63
plumb bob
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$21.96avg listing price — sweet spot $15–$100
Price range
Great$0.95–$59.81cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good550.82avg incumbent reviews — the moat a new listing must climb
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Conversion
Good5.3%search→purchase rate — share of searches ending in a sale
Brand share
Good69%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$283K$283K/yr · 245K searches
Growth
Okay+5.0%90-day search growth — must beat 0% to launch