48
plug in led lights
Skip itA small market ($35K/yr) — this niche doesn't clear our bar today.
Brand share
Great47%top-5 brand share — no brand owns this niche
Avg price
Great$16.37avg listing price — sweet spot $15–$100
Price range
Great$7.16–$45.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good40%top-5 click share — leaders hold, buyers still browse
Returns
Good2.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.3%90-day search growth — must beat 0% to launch
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Review moat
Bad9,343.32avg incumbent reviews — the moat a new listing must climb
Market size
Bad$35K$35K/yr · 99K searches
Signals No Dominant Brand