42
platform 9 3/4 sign
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Avg price
Great$22.39avg listing price — sweet spot $15–$100
Review moat
Great394.39avg incumbent reviews — the moat a new listing must climb
Price range
Good$4.61–$124.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good71%top-5 brand share — brands hold most of the demand
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+14.6%90-day search growth — must beat 0% to launch
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Returns
Okay4.7%return rate — above 5% kills the launch gate
Market size
Bad$50K$50K/yr · 96K searches
Signals Low Review Barrier