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peephole camera
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Great$73.46avg listing price — sweet spot $15–$100
Brand share
Great57%top-5 brand share — no brand owns this niche
Price range
Good$8.25–$139.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,345.41avg incumbent reviews — the moat a new listing must climb
Market size
Okay$123K$123K/yr · 524K searches
Returns
Okay4.9%return rate — above 5% kills the launch gate
Growth
Bad-5.1%90-day search growth — must beat 0% to launch
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale