52
palas para roofing
Worth a lookShows low returns (0.7%), but soft demand (+1.3% this quarter) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Review moat
Great112.05avg incumbent reviews — the moat a new listing must climb
Avg price
Great$93.22avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Market size
Okay$265K$265K/yr · 109K searches
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Price range
Okay$31.18–$217.27cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Growth
Okay+1.3%90-day search growth — must beat 0% to launch