60
outdoor timer for lights
Launch itA $2.1M/yr market growing +60.4% this quarter with returns at 4.5% — clears our launch bar.
Market size
Incredible$2.1M$2.1M/yr · 1.5M searches
Conversion
Great11.0%search→purchase rate — share of searches ending in a sale
Growth
Great+60.4%90-day search growth — must beat 0% to launch
Price range
Good$8.71–$23.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.66avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Good54%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.5%return rate — above 5% kills the launch gate
Review moat
Bad6,264.1avg incumbent reviews — the moat a new listing must climb
Brand share
Bad93%top-5 brand share — brand-locked demand