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50

outdoor light switch

Worth a look

Shows low returns (2.1%), but a small market ($41K/yr) keeps it on the watch list.

Market size 10Growth 64Conversion 50Competition 56Returns 74Price range 62Avg price 51Brand share 43Review moat 51Quality gap 53

Returns

Good2.1%

return rate — above 5% kills the launch gate

Growth

Good+42.2%

90-day search growth — must beat 0% to launch

Price range

Good$5.10–$30.92

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,457.31

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$12.09

avg listing price — sweet spot $15–$100

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Market size

Bad$41K

$41K/yr · 84K searches

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