Skip to content
52

outdoor extension cord 20 ft

Worth a look

Shows searches that convert (17.2% search→purchase), but strong incumbent ratings (4.8★) keeps it on the watch list.

Market size 31Growth 89Conversion 98Competition 24Returns 72Price range 56Avg price 67Brand share 48Review moat 22Quality gap 13

Conversion

Incredible17.2%

search→purchase rate — share of searches ending in a sale

Growth

Great+95.0%

90-day search growth — must beat 0% to launch

Returns

Good2.1%

return rate — above 5% kills the launch gate

Avg price

Good$14.04

avg listing price — sweet spot $15–$100

Price range

Good$8.55–$23.10

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Market size

Okay$142K

$142K/yr · 59K searches

Competition

Bad72%

top-5 click share — a locked-up shelf

Review moat

Bad9,573.19

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Search terms