50
multiple locks with same key
Worth a lookShows a sweet-spot price point ($33.39 avg), but a small market ($79K/yr) keeps it on the watch list.
Avg price
Incredible$33.39avg listing price — sweet spot $15–$100
Competition
Great33%top-5 click share — an open shelf
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Price range
Good$6.99–$133.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay3.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Review moat
Okay2,364avg incumbent reviews — the moat a new listing must climb
Growth
Okay+4.2%90-day search growth — must beat 0% to launch
Market size
Bad$79K$79K/yr · 36K searches