44
mounting plate
Skip itA small market ($54K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$29.40avg listing price — sweet spot $15–$100
Review moat
Great381.84avg incumbent reviews — the moat a new listing must climb
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Price range
Good$4.16–$165.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+6.1%90-day search growth — must beat 0% to launch
Returns
Bad5.5%return rate — above 5% kills the launch gate
Market size
Bad$54K$54K/yr · 60K searches
Signals High Returns