33
moon wall light
Skip itWeak search conversion (0.5%) — this niche doesn't clear our bar today.
Avg price
Great$60.36avg listing price — sweet spot $15–$100
Review moat
Good571.06avg incumbent reviews — the moat a new listing must climb
Price range
Good$9.85–$148.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Returns
Okay4.3%return rate — above 5% kills the launch gate
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Growth
Bad-8.4%90-day search growth — must beat 0% to launch
Market size
Bad$27K$27K/yr · 92K searches
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Signals High Price