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mold detector
Skip itA concentrated shelf (top 5 take 80% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$27.41avg listing price — sweet spot $15–$100
Price range
Great$10.02–$48.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$556K$556K/yr · 475K searches
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Returns
Okay4.4%return rate — above 5% kills the launch gate
Review moat
Bad4,046.64avg incumbent reviews — the moat a new listing must climb
Growth
Bad-15.7%90-day search growth — must beat 0% to launch
Competition
Bad80%top-5 click share — a locked-up shelf