45
mini split thermostat
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$75.21avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Growth
Good+56.2%90-day search growth — must beat 0% to launch
Price range
Good$18.90–$140.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$296K$296K/yr · 129K searches
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,150.67avg incumbent reviews — the moat a new listing must climb
Competition
Bad73%top-5 click share — a locked-up shelf
Returns
Bad7.9%return rate — above 5% kills the launch gate
Brand share
Bad98%top-5 brand share — brand-locked demand