44
milling vise
Skip itSoft demand (-15.6% this quarter) — this niche doesn't clear our bar today.
Review moat
Great139.88avg incumbent reviews — the moat a new listing must climb
Avg price
Great$89.65avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.0%return rate — above 5% kills the launch gate
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Price range
Bad$20.58–$383.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$75K$75K/yr · 63K searches
Growth
Bad-15.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Signals High Price