45
master socket set
Skip itPrices mostly outside the sweet spot ($17.82–$637.67) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Competition
Great37%top-5 click share — an open shelf
Avg price
Good$134.64avg listing price — sweet spot $15–$100
Review moat
Good1,317.69avg incumbent reviews — the moat a new listing must climb
Brand share
Good75%top-5 brand share — brands hold most of the demand
Market size
Okay$183K$183K/yr · 98K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-8.5%90-day search growth — must beat 0% to launch
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Price range
Bad$17.82–$637.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price