Skip to content
46

lumio book lamp

Skip it

A small market ($78K/yr) — this niche doesn't clear our bar today.

Market size 19Growth 23Conversion 34Competition 43Returns 91Price range 88Avg price 95Brand share 42Review moat 48Quality gap 47

Avg price

Incredible$23.97

avg listing price — sweet spot $15–$100

Returns

Great1.2%

return rate — above 5% kills the launch gate

Price range

Great$12.28–$42.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,711.56

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay59%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Growth

Bad-4.9%

90-day search growth — must beat 0% to launch

Market size

Bad$78K

$78K/yr · 118K searches

Products