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led edison bulb 100w equivalent
Skip itSoft demand (-27.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$19.20avg listing price — sweet spot $15–$100
Price range
Great$8.57–$36.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Returns
Good2.2%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,906.79avg incumbent reviews — the moat a new listing must climb
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Competition
Bad73%top-5 click share — a locked-up shelf
Market size
Bad$57K$57K/yr · 40K searches
Growth
Bad-27.6%90-day search growth — must beat 0% to launch