45
led balls
Skip itBrand-locked demand (top 5 brands take 94% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$9.22–$39.17cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$16.74avg listing price — sweet spot $15–$100
Growth
Okay+18.9%90-day search growth — must beat 0% to launch
Returns
Okay3.1%return rate — above 5% kills the launch gate
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,967.76avg incumbent reviews — the moat a new listing must climb
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Market size
Bad$72K$72K/yr · 111K searches
Brand share
Bad94%top-5 brand share — brand-locked demand